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  • Founded Date July 18, 1949
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New ‘discreet’ Viagra Launched ending Embarrassment Of Blue Pill

The makers of Viagra are set to release a new ‘discrete’ form of the drug that will replace the renowned – and instantly recognisable – little .

The distinctive diamond-shaped tablets might soon be replaced by a pink, rectangle-shaped ‘wafer’ that liquifies on the tongue, suggesting it does not need to be taken with water.

About half of men over 40 suffer erectile dysfunction in the UK and last year there was a record 4.57 million prescriptions for Viagra on the NHS.

The drug initially concerned the market in the 1990s after being developed by the American pharmaceutical business Pfizer.

It was first developed in the 1980s as a heart disease medication, however trial individuals noticed it had an unusual side impact – regular erections.

Now, Pfizer spin-off Viatris, which owns the Viagra name and brand, has obtained a hallmark in the UK for the brand-new type of the drug, Viagra ODF.

Viatris has actually already released the Viagra ODF in Canada and marketed it as being ‘thin and discreet’ which might be preferable for numerous customers.

The distinct tablets – which can cause humiliation for some patients – has actually been reinvented and a brand-new dissolvable type might be offered to Brits in the next 5 years. Stock image

‘Tablets are not always bearable to clients and likewise often the size of tablets may put clients off having them,’ Thorrun Govind, pharmacist and health expert, told The Telegraph.

She included: ‘Some guys might still be finding the principle of having Viagr awkward, but I would hope that males’s health and conversations about sexual health have carried on considering that Viagra was first created.’

Ms Govind thinks this new style is a ‘favorable advance’.

The brand-new dissolvable medication is believed to most likely pertained to the UK imminently.

Rebecca Anderson-Smith, partner and chartered trade mark attorney at Mewburn Ellis, told the newspaper that the trademark application is a ‘good sign’ it will be offered within the next 5 years.

She described trade mark registrations can be cancelled if they are not used for a continuous duration of five years or more after registration. As a result, it appears Viatris intends to release the product within the next few years.

However, approving a trademark would not guarantee the ODF could be offered and it would have to be authorized by the Medicines & Healthcare products Regulatory Agency initially.

It’s anticipated to cost the like the tablet version and to be offered in the exact same dosages.

A total of 4.57 million prescriptions for sildenafil, more commonly known by the brand name Viagra, and other kinds of impotency drugs sold under the trademark name Cialis and Levitra, were dispensed by the health service in 2023

This follows dodgy Viagra was found to be Britain’s most significant counterfeit drug after more than ₤ 6.2 million of phony blue pill were seized by UK regulators in 2023.

More materials of the erectile dysfunction drug were found than knock-off variations of painkillers like morphine.

Health authorities said online retailers flouting regulations were behind the fake products with the majority of being imported from nations like India without a proper licence.

Data, from UK regulator The Medicines and Healthcare items Regulatory Agency (MHRA), reveal 2.6 million dosages of sildenafil, the generic name for the medication best known as Viagra, were confiscated in 2015.

Another half-million doses of tadalafil, another erectile dysfunction drug sold under the brand Cialis worth ₤ 1.2 million were also taken.

While all medications bring possible negative effects drugs from unreliable sources might either not work or carry extra components or pollutants like heavy metals or other drugs that could be dangerous.

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